Course Overview

Course curriculum

    1. Course Overview

    2. Course Outline

    1. Chapter Summary

    2. Step 1: What is an Amazon Listing?

    3. Step 2: How do I Load a New Listing?

    4. Step 3A: Flat Files Versus Manual Loads - Which Should I Do, and How?

    5. Step 3B: Flat File Practice - Basics

    6. Step 4: Manually Updating Listings

    1. Step 1: Request a Category Listing Report from Amazon

    2. Step 2: How to Make Changes to Listings in Bulk Using a Flat File

    3. Step 3A: Creating a Parentage/Variation

    4. Step 3B: Breaking a Phantom Parentage

    5. Step 3C: Breaking a Parentage on Amazon

    6. Step 4: Dealing with Listing Issues

    7. Step 5: Creating Multiple SKUs with Different Fulfillment Types

    8. Step 6: Hidden Suppressions, Search Suppressions, and Category Assignment Problems

    9. Step 7: The Amazon Buybox

    10. Step 8: UPC Requirements

    11. Step 9: What Is North American Remote Fulfillment (NARF)

    1. Step 1: The Basics of Brand Registry

    2. Step 2: Benefits of Amazon Brand Registry

    3. Step 3: How to Provide Access to Other Accounts

    4. Step 4: Brand Name Changes

    5. Step 5: Unenrolling a Brand Name

    6. Step 6: Brand Node Issues

    7. Step 7: Filing and Retracting Complaints

    8. Step 7A: Filing a Complaint

    1. Step 1: Account Health Basics

    2. Step 2: Common Suspension Types

    3. Step 3: How to Write a POA Basics and Common Types

    4. Step 4: How to Initiate and Follow up with Amazon

    5. Step 5: Titles and Bullets Not Reflecting on Product Detail Page

    1. SwiftStart Seller Contribution Tips

About this course

  • Free
  • 34 lessons
  • 0 hours of video content

Amplify Growth with Comprehensive Amazon Catalog Course

  • Understanding Amazon's Catalog System

    Participants will gain a deep understanding of how Amazon's catalog works, including product listings, categories, attributes, and variations. This knowledge is crucial for ensuring accurate and compelling product presentations on the platform.

  • Optimizing Product Listings

    Through detailed instruction and examples, participants will learn how to create optimized product listings that maximize visibility, conversion rates, and sales. This includes techniques for keyword research, writing compelling product descriptions, and optimizing images.

  • Advanced Catalog Strategies and Tactics

    In addition to foundational concepts, the course delves into advanced strategies and tactics for achieving sustained success on Amazon. This includes insights into competitor analysis, pricing strategies, and leveraging data analytics for informed decision-making.

Discover your potential, starting today

Elevate your Amazon selling game by mastering the nuances of successful listing management, and position yourself for sustainable success in the competitive online marketplace.

Instructor

Geoff Bekavac

Throughout my entrepreneurial journey, I have immersed myself in various facets of the Amazon ecosystem. From wholesale and arbitrage to agencies, exclusive management, and private label, I have gained comprehensive knowledge and hands-on experience across the entire spectrum of Amazon operations. This deep understanding of the platform has equipped me with unique insights and a nuanced perspective that sets me apart as an Amazon coach.